Branding that works: Row-G Menswear

I was recently asked to cover a charity fashion show and whilst doing research in preparation, I came across a really good example of┬ábranding that works: Row-G Menswear. Any business is likely to succeed by focusing on two simple aspects namely 1) knowing the customer and 2) knowing what problem needs solving for the customer. This is true regardless of the industry and/or size of … Continue reading Branding that works: Row-G Menswear

New York Fashion Week S/S 16/17

  Menswear Streetstyle looks of the week that stood out from NYFW S/S 16/17…The top two outfits reminds me of a modern day and much sexier version of Popeye the Sailor Man. Who woudn’t want to be Olive for these modern day Popeyes, right? Then bottom left, I love the incorporation of the African shirt into his outfit; it certainly has a rock-star appeal . … Continue reading New York Fashion Week S/S 16/17

SA Men’s Fashion Week

  My favourite designs from SA Men’s Fashion Week: Spring/Summer 16/17 Runway Shows. The collection by Craig Jacobs of the label Fundudzi Man by Craig Jacobs (FMBCJ). The pieces represent a perfect balance of fresh and grounded. The colours are vibrant and reminiscent of a cool summer by the sea. LOVE SA Men’s Fashion Week by azima-rsa on Polyvore #SAMW ALL THE LOOKS FROM FMBCJ … Continue reading SA Men’s Fashion Week